Imagine Marketing Limited (boAt)
Consumer Retail · D2C Consumer Electronics
Awaiting a verified source quote. No third-party quote is on record for this company yet, so there is no indicative price to show — and we would rather leave it blank than print a number we cannot stand behind. Our team can confirm the current dealable level directly.
Indicative private-market reference — not an exchange quote. Not investment advice.
- Implied valuation
- Not available
- Revenue growth
- Not disclosed
- EBITDA margin
- Not disclosed
- Prospera Score
- Not yet scored
What the market says, and what we know.
Two separate things, deliberately shown side by side: a sourced private-market price reference, and the depth of research that actually stands behind this company today.
No third-party quote has been sourced for this company yet, so there is no market reference to show. Ask us to check the current level and we will come back with what the market is actually doing.
- Research Universe — availableCatalogued as a strategically relevant private-market company.
- Basic Research — availableBusiness and ownership facts verified against primary sources — 2 sourced records on file.
- Deep Research — not availableNot started. No financials, no implied valuation and no Prospera Score exist for this company.
- Prospera Recommendation — not availableNo Prospera view has been published. Presence in the universe is not a recommendation.
Indicative Private-Market Price History
Real, dated third-party observations only — plotted where they exist, never interpolated, extended or carried forward. This is a record of private-market sightings, not a live exchange chart.
Price history not available. No dated third-party quotes have been sourced for this company yet.
The business, in plain English.
Assembled only from records that exist for this company. Anything not disclosed says so.
- Founded
- 2013
- Headquarters
- Gurugram, Haryana
- Sector
- Consumer Retail · D2C Consumer Electronics
- Promoters
- Aman Gupta, Sameer Mehta
What it does
Imagine Marketing is the parent of boAt, India's leading brand of audio wearables, earphones, smartwatches and other consumer-electronics accessories sold via e-commerce and retail. Co-founded by Aman Gupta and Sameer Mehta, who began as Apple-accessory distributors, the company grew boAt into a top-five global wearables brand by volume. Revenue grew roughly fivefold, from Rs. 600 crore in FY20 to Rs. 3,100 crore in FY25, with the company returning to profitability. It filed an updated DRHP with SEBI cutting its planned IPO to about Rs. 1,500 crore and was awaiting a listing window as of mid-2026.
Source: Business StandardWhy it matters
Competes with Noise, Boult Audio and Fire-Boltt in India's audio-wearables market, and with global brands like JBL and boAt's own licensed international rivals.
Source: Not attributedOwnership structure
Founder-led (Aman Gupta and Sameer Mehta), with institutional investors including Warburg Pincus and Qualcomm Ventures
Promoters & principal holders: Aman Gupta, Sameer Mehta
Private-market context
DRHP filed (SEBI-approved), awaiting listing
What to understand before investing
- Unlisted shares can be difficult to sell. There may be no continuous market and no guaranteed buyer at the price you see.
- Any price shown here is an indicative private-market reference, not an exchange quote and not an executable price.
- An expected IPO may be delayed, repriced or never happen at all.
- A good company can still be a poor investment at the wrong valuation.
Research is not yet complete for this company.
We would rather say that plainly than publish a page that looks finished.
No financials, no implied valuation and no peer comparison have been researched for this company yet.
No Prospera Private Market Score and no Prospera view exist. Being in our universe is not a recommendation, and we will not manufacture one to fill this space.
What you can rely on above is what has actually been verified: the company's identity and business facts, any sourced price observations on record, and any risks that have been documented. If you want us to prioritise deeper work here, ask — that is genuinely how the queue gets set.
What could go wrong.
Documented, per-company risks — grouped by the categories the research itself recorded. There is no risk score here, because we do not compute one.
Governance
1 recorded riskThe company's updated DRHP disclosed that its statutory auditors flagged discrepancies between financial information submitted to lenders and the figures in its own books of account for fiscal years 2023, 2024 and 2025.
Source: Business StandardWhat's happened, and why it matters.
Dated, sourced events only — recorded as they were reported, in reverse order of significance to a private-market holder.
- DRHP Filed29 Oct 2025
Updated DRHP cuts issue size to Rs. 1,500 crore
Reduced offering size and disclosed auditor concerns over financial-reporting discrepancies.
Source: Business Standard - IPO Development1 Aug 2025
SEBI approves IPO
Cleared the path for one of the most significant domestic consumer-tech IPOs in recent years.
Source: IPO platform reporting
Everything traceable.
Every figure on this page comes from one of the records below. Where a source published a link, it is here.
| Field | Source | As of |
|---|---|---|
| Business Description | Business Standard | Not disclosed |
| Competitive Position | Not attributed | Not disclosed |
Interested in Imagine Marketing Limited (boAt)?
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We will come back with the current dealable level, the available lot size and what the process actually involves. Indicative prices shown on this page are private-market references, not executable quotes.